Vassar College celebrates thankQ CRM project kick-off after a comprehensive search
New York, New York – After a comprehensive request-for-proposal process, Vassar College selected thankQ CRM, a cutting-edge fundraising and membership management system, to replace their current system. A kick-off was recently held on campus to officially launch the start of the implementation.
Almost 100 guests representing Vassar College, thankQ USA, and JCA were in attendance at Alumnae/i House to officially mark the project kick-off. Timothy Kane, vice president for Alumnae/i Affairs and Development at Vassar College opened the gathering by sharing his enthusiasm for the project, stating: “It’s a really exciting time in the Office of Alumnae/i Development and I look forward to being part of the process with the staff as we roll out thankQ CRM. We hope, and believe, that thankQ will improve our efficiency and our effectiveness, improve our ability to communicate and coordinate, and to raise more money too.”
JCA, a technology consulting firm for nonprofit organizations and the implementation partner of thankQ USA, has been working closely with the team at Vassar during the project planning phase. The company will continue to work with Vassar through to the eventual go-live of their new system. Steve Jacobson, chief executive officer of JCA who was also in attendance at the event said: “JCA has been around for 30 years and the usability of thankQ CRM is beyond anything we’ve seen on the market. The ability to sit down and intuitively gain a feel for the product is extraordinary. We’re so excited to be working with Vassar on the implementation and believe it will be a great system for them not only in usability, but for raising more money.” Jacobson explained “thankQ will provide major gift officers a view into the data that they really need. The analytics you can do from it are phenomenal.”
Mary Carole Starke, associate vice president, Operations, and her staff, organized the event. Said Ms. Starke, “This kick-off symbolizes the end of the planning phase and the start of the execution phase of the project. We entrusted JCA and their staff of consultants to help guide us from the start, beginning with an analysis of our needs, making us aware of the market options, and helping us make an informed decision. We look forward to continuing our work with JCA on our thankQ CRM implementation and designing a system that will help us achieve our strategic goals.” Starke continued “When we began this journey, we wanted a system that would grow with Vassar and provide our team with the ability to maximize relationships with our constituents, gain operational efficiencies, facilitate increased giving, grow our pipeline, and streamline our reporting. We are confident that thankQ CRM will allow us to achieve all that, and more.”
About thankQ USA and thankQ CRM
thankQ USA is based in New York City, and is the authorized, and sole, reseller of thankQ CRM in North America. The company is dedicated to successfully introducing thankQ CRM to nonprofits throughout North America, and has partnered with JCA, the nation’s premier nonprofit technology consultancy, as its implementation partner.
Since 1988, JCA has helped over 2,000 fundraising, membership, and ticketing professionals improve their work with data. Founded by Steven G. Jacobson as Jacobson Consulting Applications, Inc., JCA provides technology services, consulting, and applications to increase efficiency and harmony at leading nonprofits in the US and Canada. www.jcainc.com
About Vassar College
Vassar College is a private, coeducational, liberal arts college in the town of Poughkeepsie, New York, in the United States. Founded in 1861 by Matthew Vassar, it was the first degree-granting institution of higher education for women in the United States. It became coeducational in 1969, and now has a gender ratio at the national average. The school is one of the historic Seven Sisters, the first elite female colleges in the U.S., and has a historic relationship with Yale University, which suggested a merger with the college before coeducation at both institutions. www.vassar.edu