9 ways a fundraising CRM can increase donor retention
Legacy donations are the long-term aim of any individual giving program. But getting there is not easy. From the first donation to the last, you are taking your donors on a journey and it’s easy to lose people along the way – especially when you are working with hundreds, if not thousands, of individual donors. […]continue reading
Secrets of a good fundraising direct mail appeal
We are approaching a year of on and off lock down with no immediate end in sight. Like it or not, that means you’re going to be spending more time online. Remote working, social media, video chats, family zoom calls, happy hour games, virtual museum tours… So much of our daily lives has become about […]continue reading
Six mistakes nonprofit fundraisers make, and the lessons we can learn
Charitable giving is a huge part of our culture, but it isn’t easy. As service demand continues to rise, so too does the need for donations. And, as much as we would like to imagine a world of spontaneous giving, the fact is that money does not raise itself. Most gifts are prompted, and you are […]continue reading
Make the most of your virtual conference
Hands up if you’ve attended a virtual conference over the last few months. We thought so. In a world gone digital, virtual conferences are popping up all over. Maybe you’re even planning your own. Gone are the days of putting a camera in the back of the room and pressing record. With so much competition […]continue reading
How to make video calls work for you AND your donors
Just when you thought it was safe to go back to the office, the second wave strikes. Working from home is where it’s at once again and we’re all getting pretty good at it. But let’s face it, a zoom call with your nonprofit’s most important donor is not quite the same as the face […]continue reading
How nonprofits can use social media: Everything you need to know from A to Z
Did you know that more than 3.8 billion people have at least one social media account? That’s almost half the world’s population. Incredible—up 9% from last year. Not only are user numbers soaring, social distancing measures have seen a HUGE rise in usage. This is particularly (but not exclusively) true for younger generations—with half of 15-35 year olds spending more time on social […]continue reading
The art of engagement- increasing donations for your nonprofit.
The true economic impact of COVID-19 is unclear but your organization needs to do everything it can to safeguard its donations from new, lapsed, and long-term donors. But how? Engagement is a great place to start. Step 1: Inspiring engagement with new donors Congratulations! Your emergency campaign was a success and you’ve got hundreds of new donors. […]continue reading
Pandemic fundraising. The fundamentals still apply.
Nonprofits have been through a lot these past few months, and so have their fundraisers! We are in uncharted territory and navigating a new path can feel terrifying. But this is no time for a doubting our confidence. We might be in the midst of a pandemic, but the fundamentals of fundraising haven’t changed. You […]continue reading
Donor relationships. Have you checked in on yours?
In our last blog we talked about the timing of your ask, an act of inspiration rather than persuasion. But, the key to good timing lies more in the quality of your donor relationships than it does any cut and dry fundraising formula. Relationships. We see that word a lot. And for good reason. But in the […]continue reading
Timing is everything, but when is the best time to ask?
As fundraisers, there can be a lot of pressure to make ‘the ask’ and bring the money in. People think it’s easy, but it isn’t. More art than science, when and how you pop the question is going to depend on a number of factors. So when is the best time to make that ask? Generally speaking, giving typically […]continue reading