Ways to get ready for in person fundraising events
Just when you thought we were seeing the light at the end of the tunnel, the emergence and spread of the new Delta variant is starting to make us hesitate once again. It certainly doesn’t make event planning easy, but it is important to start thinking forward. The last year and a half or so […]continue reading
Ways to say ‘thank you’ to your donors
Thank you. Two words that make a world of difference. It sounds pretty obvious. But you would be surprised just how many organizations don’t say thank you often enough, or worse, don’t say it at all. More than just good manners, it’s an important part of the relationship-building process. No donor should only ever hear […]continue reading
Digital fundraising jargon at a glance
Looking to refresh your nonprofit’s digital fundraising strategy? No doubt you’ll be scanning the landscape for digital disruptions, evaluating progress against your KPIs, analyzing the CTC and CPC of your latest A/B split tests and calculating event ROIs. Sound confusing? It’s meant to. We all love to play a bit of buzzword bingo, but when […]continue reading
9 ways a fundraising CRM can increase donor retention
Legacy donations are the long-term aim of any individual giving program. But getting there is not easy. From the first donation to the last, you are taking your donors on a journey and it’s easy to lose people along the way – especially when you are working with hundreds, if not thousands, of individual donors. […]continue reading
Secrets of a good fundraising direct mail appeal
We are approaching a year of on and off lock down with no immediate end in sight. Like it or not, that means you’re going to be spending more time online. Remote working, social media, video chats, family zoom calls, happy hour games, virtual museum tours… So much of our daily lives has become about […]continue reading
Six mistakes nonprofit fundraisers make, and the lessons we can learn
Charitable giving is a huge part of our culture, but it isn’t easy. As service demand continues to rise, so too does the need for donations. And, as much as we would like to imagine a world of spontaneous giving, the fact is that money does not raise itself. Most gifts are prompted, and you are […]continue reading
The best engagement strategies for managing virtual volunteers during COVID
Nonprofits are pressured from every angle (fundraising and service demand). Volunteers are an incredible resource to have. But it works both ways. Research shows that volunteering has a positive impact on individual mental health and well-being. It improves social connections, builds social capital, a sense of community, and belonging. When a placement goes well, feelings of appreciation, […]continue reading
The art of engagement- increasing donations for your nonprofit.
The true economic impact of COVID-19 is unclear but your organization needs to do everything it can to safeguard its donations from new, lapsed, and long-term donors. But how? Engagement is a great place to start. Step 1: Inspiring engagement with new donors Congratulations! Your emergency campaign was a success and you’ve got hundreds of new donors. […]continue reading
Pandemic fundraising. The fundamentals still apply.
Nonprofits have been through a lot these past few months, and so have their fundraisers! We are in uncharted territory and navigating a new path can feel terrifying. But this is no time for a doubting our confidence. We might be in the midst of a pandemic, but the fundamentals of fundraising haven’t changed. You […]continue reading
Timing is everything, but when is the best time to ask?
As fundraisers, there can be a lot of pressure to make ‘the ask’ and bring the money in. People think it’s easy, but it isn’t. More art than science, when and how you pop the question is going to depend on a number of factors. So when is the best time to make that ask? Generally speaking, giving typically […]continue reading